Identity 09
Anouk
Amsterdam • Tan cotton twill
I’ll spend €700 on a chair without much debate and still refuse €4.95 delivery on principle. If I cover dinner, the Tikkie will probably arrive before you get home. Not because I need the €23.40. I just don’t want dinner becoming admin. I’ve had the same battered bike for fifteen years and replaced almost everything on it except the frame. I recently bought Japanese amplifier from the seventies and now have opinions about other people’s amplifiers. It already needed two repairs but I’m still calling it a sensible purchase. I like expensive things. I just need the price to make sense.
ALTER EGO 10 / MARIA →
The Jaco Jacket
Reversible
Flexible payments with Klarna • Shop Pay
Garment Details
Design Notes
The jacket began with a slightly unreasonable question: if this were the only jacket you owned, what would it need to get right?
Seven samples later, the result is deliberately simple. Both faces are designed to function as the outside, never as an outer and a lining. The collar sits high enough to shelter your chin while leaving room for a scarf. The cuffs turn back to adjust the sleeve length. Zipped pockets become concealed storage when the jacket is reversed.
We gave the same attention to things nobody else sees. The pocket lining is exceptionally soft Italian viscose simply because your hands spend time there. Luxury usually concentrates on what other people notice. We were also interested in what the wearer notices.
We weren't trying to give you reasons to own four jackets. We were trying to make one enough.
Inside the making of the jacket →
Materials & Care
| Outer | Italian showerproof cotton twill with breathable membrane |
| Reverse | 100% Italian cotton medium-wale corduroy |
| Lining | 100% Italian viscose |
| Hardware | Swiss Riri zippers • Italian Cobrax snaps |
| Care | Wipe clean or professional dry clean only |
| Origin | Designed in London, made in Europe |
Shipping & Returns
Delivery
Complimentary worldwide
Duties & taxes included
Priority available
Responsibility
We produce in small, considered runs rather than building volume for its own sake.
Reversibility is part of the same approach: designing more genuine use into one garment instead of multiplying products for every variation.
We avoid unnecessary synthetic additions and favour single-fibre materials where they make sense, with longevity considered both physically and aesthetically.
Meet the others